The Wildcard
Routine? Never heard of her.
You're curious, adaptable and allergic to doing the same thing twice. You spot opportunities other people walk past and you're happy to improvise. The right business for you has lots of variety, and you're the one who gets to choose it.
How you work
- You love trying new ideas.
- You thrive on variety and improvising.
- You want to call the shots.
- You are comfortable taking big swings.
Where you might trip up
- Starting five things and finishing none.
- Dodging the routine tasks every business has, like bookkeeping and follow-ups.
- Pivoting right before it starts working.
Businesses Wildcards tend to love
Scored with the same engine as the quiz, using a typical Wildcard's traits.
- Thrift flipping & reselling77% fitE-commerce & products · Online + localYou want to call the shots.
- Social media manager74% fitMarketing · OnlineYou love trying new ideas.
- Smart home installer71% fitTrades & repair · LocalYou love trying new ideas.
- Specialty food product69% fitFood · Online + localYou are comfortable taking big swings.
- 3D printing & custom parts68% fitTech & data · OnlineYou love trying new ideas.
- Small-business consultant68% fitBusiness services · Online + localYou want to call the shots.
Businesses that tend to be a tough fit
Not impossible, just uphill. These reward traits that don't come naturally to most Wildcards.
- Bookkeeper33% fitRewards people who like routines and clear processes, while you usually thrive on variety and improvising.Rewards people who are organized and follow through, while you usually work best loose and flexible.
- Professional organizer38% fitRewards people who like routines and clear processes, while you usually thrive on variety and improvising.Rewards people who are organized and follow through, while you usually work best loose and flexible.
- Home daycare44% fitRewards people who like routines and clear processes, while you usually thrive on variety and improvising.Rewards people who are organized and follow through, while you usually work best loose and flexible.
- Custom woodworking46% fitRewards people who are organized and follow through, while you usually work best loose and flexible.
One piece of advice
Give each idea a 90-day test with one clear goal, like ten paying customers. Hit it and keep going; miss it and move on, guilt-free. That way your curiosity works for you.
Close cousins
The types Wildcards most often share traits with.
Are you a Wildcard?
Take the free quiz to find your founder type and get matched with businesses you'd actually enjoy running. Founder types are a starting point for reflection, not a verdict.
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